Compare › Eventira vs Swoogo

Eventira vs Swoogo

Q: Why do I see $7,800 quoted for Swoogo elsewhere?

Swoogo's own pricing page shows $11,800 for Professional. Several third-party pricing trackers still list $7,800 for what they describe as the same one-full-user package. We have not been able to confirm from Swoogo when or whether that changed, so check swoogo.events/pricing directly. That is a good habit for every platform here, ours included.

Both platforms publish a price. Only one of them is the price you actually pay.

At a glance

Their entry price$11,800 / year

Eventira Pro$2,499 / yr

Ten-event gap4.7x

Eventira Solo$999 / event

The short answer

Swoogo Professional costs $11,800 per year. It includes one full user, one reporting user, unlimited events and unlimited registrations. Its mobile app (Go Attend), SSO and sub-accounts are listed under Premium Upgrades with no figures attached. Eventira Pro is $2,499 a year for 10 events, up to 500 attendees each, and the attendee app is included on every plan.

What Swoogo says

“Build unlimited events with no cap on registrants, all for one predictable price.”

Verbatim from swoogo.events/pricing, read 10 August 2026

What that leaves out

Go Attend, SSO, sub-accounts, extra custom domains, premium support and Call for Speakers are all listed as Premium Upgrades. Swoogo publishes no prices for any of them.

Side by side

What each one actually includes

	Eventira	Swoogo
Published pricing	Yes, three plans	Yes, Professional tier
Entry cost	$999 per event (Solo)	$11,800 / year
Ten-event year	$2,499 (Pro)	$11,800 before upgrades
Users included	15 team members (Solo and Pro)	1 full user + 1 reporting user
Events included	10 on Pro	Unlimited
Attendee mobile app	PWA and Eventira app, every plan	Go Attend, a Premium Upgrade, price not published
Sub-accounts	Workspaces with RBAC, included	Premium Upgrade
Attendee capacity	500 per event, $2 each beyond	Unlimited registrations

The differences

Where they diverge

The app is the tell

Swoogo's headline is unlimited events for one predictable price. Its own pricing page then lists Go Attend, the thing attendees actually open, under Premium Upgrades with no figure. Eventira includes the PWA and the app from the $999 plan upward.

User count is the real ceiling

$11,800 buys one full user and one reporting user. Full users are the ones who can build registration paths, websites and communications. Eventira's Solo and Pro plans include 15 team members with role-based access.

Unlimited events genuinely matters, sometimes

Swoogo's unlimited-event model beats ours if you run 30 or more events a year. At ten events you are paying $11,800 for headroom you will not use. At forty, run the numbers again.

Registration depth against programme visibility

Swoogo is the deeper registration builder, with conditional logic, personas and 40+ widgets. Eventira is built around seeing every event in one dashboard. Worth being honest about which problem you have.

Being straight with you

Who Swoogo is actually for

Teams running 20 or more events a year with someone whose job includes building complex conditional registration logic, and organisations whose procurement requires SOC 2, ISO 27001 and PCI DSS, all three of which Swoogo lists on its pricing page. Swoogo also advertises a 15 minute first response on support. If that is the shape of your problem, buy Swoogo. Eventira is for the Event Manager running a handful of events with a team of one or two who needs the whole programme visible in one place rather than a deeper form builder.

FAQ

Questions we actually get.

Is Swoogo worth $11,800 a year for ten events?

It depends what you need. $11,800 buys unlimited events, unlimited registrations and a strong registration builder, but covers one full user and lists the attendee app as a paid upgrade. For a ten-event programme Eventira Pro is $2,499 with the app included. Above roughly 30 events a year Swoogo's unlimited model starts working in your favour.

Does Swoogo include a mobile event app?

Swoogo has a mobile app called Go Attend, but on its pricing page it sits under Premium Upgrades rather than inside the Professional plan, and no price is published for it. Eventira includes both the PWA and the Eventira app on all three plans.

How many users does Swoogo Professional include?

One full user and one reporting user. Eventira's Solo and Pro plans include 15 team members with role-based access, and Premium is unlimited.

Why do I see $7,800 quoted for Swoogo elsewhere?

Swoogo's own pricing page shows $11,800 for Professional. Several third-party pricing trackers still list $7,800 for what they describe as the same one-full-user package. We have not been able to confirm from Swoogo when or whether that changed, so check swoogo.events/pricing directly. That is a good habit for every platform here, ours included.